Dairy Queen brings AI to the drive-thru
Dairy Queen is rolling out an AI-powered chatbot built by Presto to dozens of drive-thru locations across the US and Canada. The system listens and responds to customer orders with natural language, aiming to speed up service, reduce errors, and provide a consistent ordering experience during busy shifts.
Presto’s voice AI has already been tested with Dairy Queen and is in use at other chains, so this launch reflects a practical, production-ready step rather than a one-off experiment. That background helped Dairy Queen move from testing into a wider rollout quickly, bringing the tech to more customers and staff on the ground.
Benefits include faster throughput, fewer order mistakes, and a more uniform customer experience — plus an upsell-friendly approach that can increase order value. Importantly, deployments like these have used human-in-the-loop support to verify and correct the system as needed, helping the AI learn and ensuring reliability for real-world service.
As quick-service restaurants adopt AI tools, customers can expect shorter waits and smoother transactions, while teams get support handling peak demand. This deployment is a practical example of AI improving everyday convenience and operational efficiency across a large, familiar brand.