BusinessWednesday, September 2, 2026· 2 min read

Gilbert + Tobin Shows How Law Firms Can Scale AI Responsibly

Source: OpenAI Blog

TL;DR

Australian law firm Gilbert + Tobin is scaling ChatGPT Enterprise and Codex with a strong governance model and clear human accountability. The approach shows how professional services organizations can adopt AI in a practical, responsible way while keeping leadership and oversight at the center.

Key Takeaways

  • 1Gilbert + Tobin is expanding the use of ChatGPT Enterprise and Codex across its legal practice.
  • 2The firm’s AI strategy is led from the top, with CEO-level commitment supporting adoption.
  • 3Rigorous governance and human accountability are central to the rollout.
  • 4The case highlights a practical blueprint for responsible AI adoption in law and professional services.

Gilbert + Tobin is demonstrating how a major law firm can embrace AI while keeping responsibility, governance, and human judgment at the core. By scaling ChatGPT Enterprise and Codex across the firm, the organization is showing that AI adoption in legal services can be both ambitious and carefully managed.

A leadership-led approach to AI

One of the most encouraging parts of the rollout is its CEO-led commitment. Rather than treating AI as a side experiment, Gilbert + Tobin is positioning it as a firm-wide capability supported by leadership, clear expectations, and structured implementation.

Governance that builds trust

The firm is pairing AI tools with rigorous governance and human accountability, an important model for high-stakes professional environments. This helps ensure that AI supports lawyers and teams without replacing the expert oversight clients depend on.

  • Responsible scaling: AI is being expanded with safeguards in place.
  • Human-in-the-loop: Accountability remains with people, not automated systems.
  • Practical impact: Tools like ChatGPT Enterprise and Codex can help teams work more efficiently and explore new ways to deliver value.

For the legal industry, this is a positive signal: AI can be adopted thoughtfully, with governance and trust built in from the start. Gilbert + Tobin’s approach offers a useful example for firms looking to modernize while maintaining professional standards.

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